We have collected data and statistics on WhatsApp. It has over two billion active users and is one of the few apps to be downloaded over five billion times. Worldwide, WhatsApp is the most popular messaging service in over 100 countries. It has also added payments in its two biggest markets, India and Brazil.
Since its simple beginnings, it has added features such as voice calling, video calling, group calls (video and voice), and in early 2018 launched WhatsApp Business. WhatsApp, however, remains the market leader its sector.
Both founders have left the company based on these concerns. This has caused some degree of controversy related to data sharing with the parent company, despite promises of increasing levels of encryption, reportedly end-to-end by 2016. In February 2014, it moved to acquire WhatsApp for $19 billion, which remains its largest acquisition to date and one of the largest tech acquisitions in history. By October 2011, one billion messages were being sent per day by early 2013, WhatsApp could boast 200 million active users.įacebook clearly saw WhatsApp as a potential threat to its own offering, and therefore flexed its muscles. From that point, WhatsApp marched to ubiquitous status. WhatsApp incorporated multimedia messaging later in the same year, and was released on Android the following. This was enough for Acton to convince a circle of fellow ex-Yahoo employees to part with $250,000 in seed funding. WhatsApp 2.0 was an instant success, quickly reaching 250,000 active users. WhatsApp was unique at the time, outside of Blackberry’s BBM, in providing a free message service that allowed users to log in with their phone number. ✓ Fully transparent ✓ Global reach ✓ Top exchanges integration ✓ Smart retargeting & deep segmentation ✓ Your first party data maximized ✓ Fully managed / self-served Get started Zoomd’s DSP: Masterful UA meets smart retargeting
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